Words: Mark MacKenzie | Date:
“I like the idea of challenging myself and want to motivate people to do the same – so why not get your bike out of the shed and do your own hour?”
– Sir Bradley Wiggins
On Sunday 7th June, Sir Bradley Wiggins will make his bid for the UCI hour record at the Lee Valley VeloPark in London. The distance to beat, 52:49km, was set by Australia’s Rohan Dennis in February this year.
In support of Wiggo’s attempt at the hour record, Rapha and Sir Brad are inviting everyone to ride their own ‘hour’ in the week preceding Wiggins’ attempt, and share the details of your efforts using the hashtag #MYHOUR. This isn’t about speed. Rather, it’s about the cumulative effort of hundreds of thousands of cyclists around the world, demonstrating to Sir Brad that he’s got countless fellow riders pulling for him. There will also be a dedicated Strava challenge, providing another way to record your distance.